Adam Pearson – Impulse Buying: The Statistics

Too often we are influenced by impulse buying, whether through supermarket sales, an unplanned shopping trip, or even the sights, smells and sounds within a store.

There are many statistics and a lot of information around impulse buying which I believe people should be aware of so that they know and understand the situation. However for people to take notice, I have chosen to present this information in the form of an infographic, making it eye catching and appealing to the viewer in the hope of increasing awareness of this issue.